{"product_id":"the-fashion-business-manual-an-illustrated-guide-to-building-a-fashion-brand","title":"The Fashion Business Manual: An Illustrated Guide to Building a Fashion Brand","description":"This is the world's first visual guide dedicated to the business of fashion. The handbook covers establishing a brand, product development, wholesaling, retailing, the procedures for starting a business, and form templates. Commercial knowledge is delivered in short, easily readable paragraphs. Practical guidance is communicated through step-by-step instructions and visualized examples.\n\nOVERVIEW\nNot a conventional business book\nThe Fashion Business Manual is the first visual manual on the fashion business in the world. It provides business subjects such as brand management, manufacturing, marketing, and retail in an easily readable and illustrated layout. In contrast to traditional business volumes that concentrate heavily on philosophy and theoretical concepts, this publication centers on the practical commercial competencies required to survive within the fashion landscape.\n\nWHO IS IT DESIGNED FOR?\nFashion Designers\nFashion designers may possess immense talent, yet they might lack the essential business skills needed to prosper in the fashion industry. Being mostly visually oriented individuals, they have frequently never read any business books, which lowers the success rate of their enterprises. This visual manual is prepared to change that situation!\n\nFashion Entrepreneurs\nNumerous elements, such as establishing a brand and selling directly to consumers, must be taken into account when operating a fashion company. This guide functions like your personal consultant, helping to minimize the errors you make along your journey. It also serves as an outstanding instrument for developing your capabilities across diverse business domains.\n\nProfessionals in the Fashion Industry\nFashion is a commercial sector. Regardless of whether you work as a head designer or a sales assistant, holding a 360-degree comprehension of the industry supports you in managing everyday challenges. This supplementary understanding can provide you with an edge and may even advance your career.\n\nEveryone\nAnyone who possesses an interest in fashion or aims to enter the industry will benefit from this volume. By presenting a balanced perspective combining commercial concepts and practical knowledge, it prepares you for taking your initial steps into the fashion world.\n\nDETAILS\nEasy to read\nLengthy explanations are divided into brief sentences, step-by-step guides are utilized, and core keywords are highlighted, allowing you to read through intricate topics without losing focus.\n\nCrafted specifically for visual learners\nThe Fashion Business Manual features a design that is gentle on the eyes. Colorful graphics are incorporated on every page so that the text flow can be followed without becoming tedious.\n\nVisualized examples\nA picture is worth a thousand words. Visualized examples are employed to explain crucial details and realistic scenarios in a rapid and clear manner.","brand":"Fashionary","offers":[{"title":"Default Title","offer_id":55984674079042,"sku":"2218","price":2715.0,"currency_code":"TRY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0942\/5734\/8930\/files\/the-fashion-business-manual-an-illustrated-guide-to-building-a-fashion-brand-moda-grafik-tasarim-fashionary-8394-22-O.jpg?v=1787595436","url":"https:\/\/lumiefilm.com\/products\/the-fashion-business-manual-an-illustrated-guide-to-building-a-fashion-brand","provider":"LUMIE FILM","version":"1.0","type":"link"}